Jean Kourafas of Basimos Digital Marketing was recently interviewed by Jay Pateakos, Executive Director of the Sandwich Chamber of Commerce, and featured in the Sandwich Chamber of Commerce’s newsletter.
Membership Business Profile
What is your focus at Basimos Digital Marketing?
At Basimos Digital Marketing I focus on helping small businesses in the hospitality and customer service industries get more online customers without being overwhelmed by technology. So many small business owners that already have an existing web presence don’t have the time, knowledge or sometimes even the access to update their website in a manner that will bring them more customers. On top of that, technology and search engine algorithms change frequently as do the marketing tools. I assist my clients with digital strategy, implementation, and support so they may continue to focus on their business knowing their online presence is continuously working for them.
How about a little history of Basimos?
Basimos.com was launched as Basimos Internet Marketing Solutions in 2002 while I was working in Silicon Valley. When I relocated back to the Cape two years later, I was offered the opportunity to manage CapeCod.com. Having previously worked sales & marketing in the hospitality industry here on Cape Cod, it was a perfect fit for me. For the next decade, I put accepting new clients for my consulting and internet marketing business on hold as I managed the online services for Cape Cod Broadcasting Media full-time. During this time, I was also able to learn more about the digital marketing needs and challenges of our local business community. I officially relaunched Basimos Digital Marketing more than a year ago and am thrilled with where my path has led me as I’m doing what I love in the community that I love!
What sets Basimos apart from other like companies?
Jean Kourafas, working out of her remote office, sets Basimos apart from others. (That rhymes so now you too can pronounce my last name!) I have been building, managing and marketing corporate websites since 1996 and I never stop learning. I’m quick to pick up new skills and techniques to adopt either from online resources or by attending industry conferences across the country where I also get to network with like-minded individuals. The combination of my marketing and technical skills along with my hospitality experience has proven invaluable, as I am able to offer my clients comprehensive digital marketing solutions that are both logical and effective with a hands-on and customer-focused approach.
What else do you want people to know?
I’m a Geek Girl who loves to problem solve and help others. I’ve been involved with Geek Girl Tech Con since day one and will be teaching WordPress and SEO at the annual Cape Cod conference on April 29th at Monomoy High School. Geek Girl TechCon is designed to provide one day accelerated learning with more than 40 workshops for attendees of all ages (both men and women) looking to sharpen their current skills or learn new skills in this digital age. PLUS I have a discount code to share that will save you 40% off of general admission! ASKJEAN99
For more information about Basimos Digital Marketing, visit www.basimos.com